Customer education and engagement with Stickyworld virtual tours

Project SCENe is one of Stickyworld's current Research and Development projects. It's high profile because it's about accelerating the adoption of 'green' community energy schemes in the UK. 

We are central to the project team's capability to explain to a new community of homeowners at Trent Basin in Nottingham, UK, about the benefits of participating in such a scheme and to encourage uptake. If the project does this well the team will learn and create a blueprint for the future. 

It's a complex idea so, to demystify and explain it, I've been using Stickyworld's unique capabilities to create virtual tours

Stickyworld virtual tours are a really clever way to invite your customers to explore a complex environment or idea and to engage with you online. Virtual tours have huge potential for lots of use cases in different industries and projects so I wanted to share what I have been doing. 

Read More

Topics: Engagement, Customer engagement, Prepare, virtual tour

5 ways Stickyworld can bring customer collaboration to the heart of your innovation research project

A great idea for an innovation research project and a stellar set of project partners to deliver it doesn't always mean a successful outcome. Understanding the perspectives of potential users of the innovation can make its impact so much greater. This means embedding the capabilities to ensure customer and stakeholder needs are listened to and addressed throughout each stage of the project.     

I've been working on some complex innovation research projects involving Stickyworld, most recently for Project SCENe, and I wanted to share five ways our cloud-based platform makes it easy to put customer-collaboration at the heart of your innovation research.  

  • Keep reading if you are developing a research proposal or running an innovation project and want to understand how our online tools for customer collaboration could be helpful for your research. 

Read More

Topics: Project Communications, Customer engagement, Project stakeholder communications, Project Stakeholder Engagement

Sharing Links to Your Stickyworld Room

Unless you're using Stickyworld for a private design review or similar small audience purpose, you'll want to get the word out to gather as many relevant eyeballs as possible. 

Read More

Topics: Engagement

Digitising Custom Build: join us on 15th September to discuss putting the customer first with smarter digital communications.

In today’s world organisations have to dance to the beat of customers at every stage of the buying process. Putting the right capabilities in place to listen and respond to customer needs and expectations can be hard, complex and expensive. Over the last 18 months Stickyworld has been working with partner organisations to overcome this challenge for the UK’s growing custom build housing sector. The team has been developing and testing new tools, processes and platform capabilities as part of the Innovate UK funded Digitising Custom Build project.

As a culmination to this project, the National Custom and Self Build Association (NaCSBA) are hosting a free one day event on 15th September at the Building Centre in London. If you work in and around housing, and are interested in the Custom Build route, we'd love you to sign up here. This is an unmissable event for custom builders which will help you better understand how your organisation can embrace customer-centred digital innovation to scale for the future.   

You can also read more about the event and why our CEO Michael Kohn thinks digitising custom build is a good idea in Custom Build Strategy magazine.   

Read More

Topics: News

Quick tip: Using Short Links in Your Real-World Outreach

If you're looking to improve your stakeholder engagement for your project, you need to market it. One way is to distribute printed materials like postcards or flyers, but how do you make it easy for people to go to your project website when they will have to type in the address manually?

This blog will explain how to use a link shortener to make your URLs clean and concise so your audience can easily get to your project's website. 

Read More

Topics: Project Communications, Engagement

Here's a quick way to understand Stickyworld in a single picture.

Recently we were invited by the Future Cities Catapult to present at one of their lunch and learn sessions and share some stories about citizen engagement projects by customers using our platform. Little did we know that their thank you note would be in the form of this superb illustration, crafted by visual artist Juan Felipe Caro who works at the Catapult. We were thrilled as it synthesizes a lot of information about our technology, the process and value it offers in a really clever and creative rich picture. As the saying goes "A picture tells a thousand words".  

Read More

Topics: Research and practice, Smart Cities, Collaboration, Stakeholder communications

Collaboration, communication and user involvement enhance the design process. Read Design Intelligence interview with Stickyworld's CEO

Design Intelligence, the magazine published by the Design Futures Council, has recently featured a thought-provoking interview with our CEO, Michael Kohn. It’s worth a read by anyone wanting to design and create smarter, user friendly, sustainable and innovative products, buildings and spaces that truly meet our needs in our digital, data rich world. Michael talks about the skill sets designers and architects need in this new context as clients look for more evidence-based decisions, and the commercial opportunities opened up by a more inclusive design process. You can read the full article "Entrepreneurship and the Architecture of Involvement" here or download a PDF.   

Read More

Topics: News

Why enabling wider collaboration between all stakeholders will be key to building a successful #Smartcity

In cities across the globe lots of smart people are working on defining, designing and implementing the next new ideas for Smart cities. But these projects are just the beginning of a step change in how our cities will evolve and better serve their citizens. Rome famously wasn’t built in a day. Our future Smart cities will take years of hard work by thousands of individuals and organisations all working well together to implement change.

Read More

Topics: Smart Cities, Collaboration, Stakeholder communications

Why we need to encourage more #citizenengagement with #Smartcities

Recent research by Arqiva and YouGov found that 96% of respondents, selected from the British population, were unaware of any Smart city projects run by their local councils. According to Arqiva, nearly a quarter of those taking part in the poll were also unclear about any one main benefit of these initiatives.

Read More

Topics: Citizen engagement