Online tools for customer education, engagement and choice.
In June 2016 our R and D team started a new Innovate UK funded research project called Project SCENe (Sustainable Community Energy Networks). The aim of the project is to accelerate the adoption of "off grid" energy (i.e. minimal or no use of the national grid) in the UK.
One of the current barriers to large scale buy-in of Community Energy Systems is a lack of understanding of customer needs and viable business models. Stickyworld's communications platform will be used during the project as an innovative means of customer education, engagement and participation about new sustainable energy choices. It will enable new insights and data to be gathered, analysed and widely shared.
Working with our industry partners, including A.T. Kearney, Siemens, Blueprint, Smartklub, Urbed, Solar Ready, Slam Jam, Loughborough University and University of Nottingham, we will provide the capabilities to engage with and learn from a new community of home owners signing up to particapte in Project SCENe in Nottingham's new Trent Basin waterside site.
This project will complete in July 2018.
What are we testing?
The social research tools we are developing will be relevant and useful for all researchers wanting to extend their stakeholder engagement online, and to evidence and measure impact.
Also, there is much in common with our Digitising Custom Build project and its focus on enabling a new way for property marketing and sales professionals to present and engage with customers. In Project SCENe we will be continuing to develop our tools for customer education and engagement throughout the marketing, sales and post sales process. These capabilities have massive scope and use throughout the construction and housing sector.
How can I get involved?
Do get in touch if you want to find out more about the project. We'll post links and news in our blog as the project progresses.
If you want to email us direct use "Project SCENe" in the subject line to express your interest and we'll get back to you.